This is Amisha, and I would like to introduce myself. I am a jam maker, food photographer, food stylist, and a recipe developer. I am an extremely passionate home cook, who loves to cook all dishes vegetarian, crazy about baking(yes, I bake a lot at night!), jamming and creating healthy, nourishing, fresh meals for my family. I have a very dear husband, 2 lovely kids, a girl and a boy, ages 8 and 6, and 2 adorable cats, who are brother and sister as well named Marc and Tabitha! We live in the Bay Area and are blessed to be surrounded with extremely fresh, organic produce that is a part of my daily musings with cooking.
A little bit about myself… I am originally from Mumbai – the city that never sleeps! I am a computer engineer by profession, and came to the US to study Masters. I was very fortunate to be brought up in a family that loves to eat and cook. My mom has been my constant source of inspiration, and she started teaching me to cook when I was seven years old. There was this one winter holiday, when I was 10 years old, and I took it up, upon me to use one of my mom’s cookbooks, and make a new dish everyday all by myself. There are some successes and some failures, but it was a fun adventurous experience that I still remember to date! I have always helped my mom in the kitchen, and played with spices, flavors and learnt to make things from scratch. My mom believed in fresh food on the table for every meal, and I strive to do the same for my family.
I am a big advocate of healthy, nourishing food, especially after I had my 2 little bambinos, and I hope to do the same that my mom did for our family. My then toddlers, when they started day care, would eat PBJ sandwiches, and I did not like the store bought jams, that were way too sweet and with corn syrup. I started making my own jams, and they tasted so much more better! I have given the jams to family and friends and received great feedback. I started working with different flavor profiles, and that was the birth of my small business JAM LAB ! The branding is done by my super talented husband, who has done the labels, postcards, look and feel of the product.
JAM LAB is a universal name, my kitchen is my lab, where I jam away, cooking, baking, experimenting, and whipping up dishes for my family.
I love working with different flavor combinations, be it herbs, spices, fruits, teas anything! I come up with different flavor combinations which turn any simply dish into an exquisite dish. That is what I excel at, and is my forte.
I am also a contributing editor for TheFeedFeed, for the following feeds : 1) Jam, Jellies and Chutneys 2) Oranges 3) Gin. TheFeedFeed is a crowdsourced online digital publication and community, where the content is sourced by talented home cooks! My food photography, and recipes have been featured on TheFeedFeed, Food52, TheKitchn, BeautifulCuisines, InstyleMagazine, CookingLight, RealSimple, Williams Sonoma, Vitamix, Ghirardelli, Today Food, The Bake Feed, Simply Organics, Method, Earthbound Farms as well. I have also worked on sponsored projects with different brands. Most recently, I have worked on videos for Sunset Magazine, and the videos are currently featured on their website. I had my first print publication in the Special Holiday Cookie Issue of the Bake from Scratch Magazine, which was a collaboration between TheFeedFeed and TheBakeFeed.
Welcome to my blog, and I am so excited to have you share my journey, on my cooking adventures with Indian food, various other cuisines, baking, jamming and other musings! I would love to know more about you, so please feel free to drop me a line at: firstname.lastname@example.org. 🙂
For recipe development, food styling and photography inquiries, feel feel to email me at the above address, or through the Contact Me page.
With much love from Amisha’s kitchen!